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Ap Language And Composition Argument Essay Samples
Wednesday, August 26, 2020
Connecting Woolfââ¬â¢s Feminist Principles Essay Example for Free
Associating Woolfââ¬â¢s Feminist Principles Essay To some Virginia Woolf is a pioneer of women's liberation, to others she is a minor author whose works mirror the situation of ladies inside a general public whose principle talk was focused on female testimonial. What is sure is that today Woolf is known more for her scholarly works than for her articles on the imbalances between the genders. Woolf, herself, helped found the division between her fiction and genuine compositions by reliably disparaging her political papers as a way to cash while she alluded to her books as her actual lifeââ¬â¢s work. However, as of late, her two most notable true to life works, A Room of Oneââ¬â¢s Own (1929) and Three Guineas (1938) have been resuscitated by learned people and named as intrinsically women's activist works. This thusly has lead writers, for example, Rachel Bowlby to guarantee that the past audit of Woolfââ¬â¢s work, in which there is an away from between the dreamland of her books and the genuine universe of her papers, is in reality deceiving. Bowlby endeavors to bring Woolfââ¬â¢s two universes all the more intently together and in doing so underpins the case that the string of early women's liberation is woven through Woolfââ¬â¢s expositions as well as is in fact profoundly instilled in her abstract work. The point of this article is to take Bowlbyââ¬â¢s investigation and apply it to two of Woolfââ¬â¢s works, one fiction and the other true to life, to decide whether they are in actuality more equal than used to be suspected. By utilizing Bowlbyââ¬â¢s hypothesis to talk about the normal characteristics between the novel Mrs. Dalloway (1925) and the article A Room of Oneââ¬â¢s Own (1929) numerous undeniableconnections will be made, approving that inside the two messages the assurance for masterful creation and female freedom that Woolf so romanticized can be found. Bowlbyââ¬â¢s Feminist Lens Rachel Bowlby in her paper A More than Maternal Tie: Woolf as a Woman Essayist (1997) endeavors to describe Woolf as an early women's activist author. By connecting Woolfââ¬â¢s expositions with her scholarly works she invalidates the assessments of those learned people who see Woolfââ¬â¢s books as quintessentially non-women's activist. For Bowlby Woolf questions the patriarchical structure of society at the time in every last bit of her types of composing. Despite the fact that the creator surrenders that there is a line to be drawn between the two. In her paper Bowlby clarifies as a matter of first importance that Woolf denoted her varying mentalities between her two works in numerous outlets, some of which were close to home letters and correspondence. Truth be told, Bowlby claims that upon a first look Virginia Wolf the writer and Virginia Woolf the celebrated author seem to share little practically speaking. She expresses that, ââ¬Å"One is a key figure throughout the entire existence of innovation, the other was mainly a columnist, attempting to commissions for weeklies and different periodicals. One composed for workmanship, the other (a significant part of the ideal opportunity) for cash. One is Virginia Woolf, the other frequently distributed namelessly, in her numerous audits for The Times Literary Supplementâ⬠(220). Woolf on various events alluded to her articles as less significant than her books, which she regularly alluded to as her lifeââ¬â¢s work (Bowlby, 1997, 220). In particular Woolf attested on different open doors that political contentions were all around established in editorial composing however strange in writing (Bowlby, 221). Regardless of this proof Bowlby takes note of that Woolfââ¬â¢s composing style in both her expositions and her books shared different attributes including the structure, consistent deviations from the theme and the energetic feeling of the keeping in touch with itself (222). In spite of the fact that she rushes to take note of that we ought not ââ¬Å"rush to the next extraordinary, and guarantee for the articles imaginative worth equivalent or better than that of the novelsâ⬠(Bowlby, 224) Aside from expressive contemplations Bowlby additionally notes other regular characteristics most explicitly Woolfââ¬â¢s interest with artistic ties. Key to Woolfââ¬â¢s books are the ties that quandary her characters together, regardless of whether they be social or family ties. Inside her papers you can discover comparable ties. The most clear of those introduced in Woolfââ¬â¢s articles are the ties among essayist and supporter. Woolf utilizes the similarity of the connection among mother and youngster to best depict the significance that a benefactor has for their author (Bowlby, 224). Woolf additionally compared the relationship to that of twins guaranteeing that it was a kind of relationship that implied, ââ¬Å"one biting the dust if different kicks the bucket, one thriving if the other flourishesâ⬠(qtd Bowlby, 224). Bowlby infers that, Woolf, ââ¬Å"among others, was keen on what sorts of associations may integrate things and individuals in new manners. Her articles, similar to her books, attempt some outâ⬠(241). Woolf additionally made a solid fatherly association between her paper composing and the relationship with her dad, Leslie Stephen. After her fatherââ¬â¢s demise in 1904 Woolf, to a huge degree continued with his paper composing, distributing inside a brief timeframe an article in a strict paper, The Guardian. Bowlby claims that Woolf saw the article along fatherly lines (228). She guarantees that, ââ¬Å"If books, instead of true to life, appear to be where Woolf all the more openly left from fatherly principles of composing, this is connected additionally to the way that the exposition was her dads type: a man of letters second to none, Leslie Stephen didn't compose inventive literatureâ⬠(233). This may have been a purpose behind which Woolf so obviously divided between the two. Indeed we could guarantee that Woolf kept in touch with her papers with male centric society and manliness taking the cutting edge, while in her books they were only the inescapable background to the ladylike world she composed inside. Mrs. Dalloway Needed a Room of Her Own: Testing Bowlby While Bowlby gives plentiful instances of Woolfââ¬â¢s writing to back up her proposition the further examination of two of Woolfââ¬â¢s most eminent writings, Mrs. Dalloway (1924) and A Room of Oneââ¬â¢s Own (1929) will serve to feature a portion of the women's activist qualities partook in her articles and her abstract works. A Room of Oneââ¬â¢s Own features the situation of ladies journalists and erudite people inside a framework where men held the handbag strings of training. The exposition depends on Woolfââ¬â¢s addresses at the womenââ¬â¢s school of Cambridge University in 1928 and lady craftsmen and their money related battle are at the center of the article. Woolf addresses whether it is feasible for a lady to deliver a nature of craftsmanship as high as Shakespearââ¬â¢s. She fights that the constrained money related methods for ladies craftsmen are to be faulted for womenââ¬â¢s poor aesthetic record from the beginning of time. Truth be told Woolf put such significance on monetary autonomy and ladies having their very own room that she composed, ââ¬Å"of the two-the vote and the cash the cash, I own, appeared to be interminably more importantâ⬠(Woolf, 1929, 37). At the core of the exposition is the conviction that the masterful propensities in ladies are as solid as they are in men. Given the correct air they can just thrive. We can see this undiscovered potential in Mrs. Dalloway whose affection forever and workmanship are continually alluded to in the novel. The very idea of Clarissaââ¬â¢s get-togethers present the deviation of her imaginative nature into satisfactory interests. Littleton (1995) claims that Clarissaââ¬â¢s masterfulness are vital to understanding her character. He expresses that, ââ¬Å"Woolf is worried, before whatever else, with the completely private mental universe of a lady who, as indicated by the man centric belief system of the day just as her own figure on the planet, was not envisioned to have any masterful inclination at allâ⬠(37). Clarissaââ¬â¢s very pleasure in her general surroundings shows her imaginative reasonableness. At the opening of the novel Clarissa goes to purchase blossoms and her extraordinary satisfaction in the bustling scene around her demonstrates a reasonableness to life in the entirety of its structures (Woolf, 1924, 4). Her disturbance for Miss Kilman is right away overlooked as she enters the bloom shop and acknowledges the excellence, fragrances and hues around her (13). It was sufficient to, ââ¬Å"surmount that disdain, that beast, conquer everything; and it lifted her up and upâ⬠(13). It is valuable to utilize a statement from A Room of Oneââ¬â¢s Own to depict what's going on to Clarissa: ââ¬Å"Who can gauge the warmth and enthusiasm of a writers heart when it is gotten and tangled in a womans body? â⬠(83). For sure, to Woolf, Clarissa is a craftsman in her own way and her regular aesthetic instinct can not be covered by social orders desires. Sustenance of the female craftsman, or the need there of, is obviously present in Woolfââ¬â¢s artistic and non-scholarly works. While Clarissaââ¬â¢s legitimate aesthetic desire are all around fed in her association of parties where tasty food is in plenitude it is fascinating to take note of that the physical sustenance given to female scholarly people at female universities is remarked upon in Woolfââ¬â¢s exposition. After portraying the poor passage at female universities Woolf asks, ââ¬Å"Why did men drink wine and ladies water? For what reason would one say one was sex so prosperous and the other so poor? â⬠(25). The chance and the peril of an inversion of the genders is obvious in the connection among Clarissa and Septimus Smith. While Clarissa does the unsatisfactory and doesn't give her misery as is normal in a lady, Septimus takes on unmistakably female characteristics of the time and lets his melancholy overpower him, in the long run ending it all, whereby the specialist berates him for being a ââ¬Å"cowardâ⬠(105). Woolf obviously shows the conceivable outcomes of a female taking on a manly quality, in this way demonstrating the chance of an inversion of jobs. As Septimus daydreams on his dead companion he is diminished to tears and incredible feeling in his grieving. He lifts his hand, ââ¬Å"like some enormous figure who has deplored the destiny of man
Saturday, August 22, 2020
Love and Pisces Woman
He is passionate and consistently permit himself to be enthusiastic. He can have a decent night rest and be feeling acceptable, and not exactly not many hours at work he can be touchy. He doesn't get things or attempt to comprehend things without any problem. On the off chance that you notice him cautiously, you will see what sort of states of mind he is in. He is a mastermind and ready to accomplish well grinding away and consistently succeed. His typical signals mean he generally take a gander at others flaws, however he won't talk about it. He can know your idea and ready to mention to you your thought process. He can generally remember all his resentment, his loves. They are his significant privileged insights and he will remain quiet about them and will never tell you. He is anything but a very desire man and imprudent about his situation in the public eye. Riches doesn't drawn his consideration, since he isn't voracious man and also he thinks cash isn't something that will last. He could be imprudent about his future. He doesn't prefer to battle despite seemingly insurmountable opposition, yet rather following the stream and make life simpler. At times since he jumps at the chance to take a simple way, which cause him exceptionally precarious future. He is thoughtful and somewhat lethargic, however it is his adorable character. He detests rules and guidelines. He will never look down on individuals. He is a neighborly person and can be exceptionally forceful when he is distraught. He wants to feel that he lives in a wonderful world and encompass by decent individuals, so on the off chance that he discovers his reality is barbarous and not what he expects, he will live in his reality. His other appeal is that he is a clever person, and it is his genuine weapon. He can prod you but then make it would appear that one of his joke. In any event, when he is miserable, he despite everything has that amusing face, so you could barely tell in the event that he is frantic or discourage. He gets a kick out of the chance to shroud his inclination and help others particularly the individuals who need companion or forlorn. He will be everything that you need and all that you don't need. He gets an opportunity to make it as much as an opportunity to fall flat. He can decide to make it work and can do it well, aside from he tends to lost his vitality with other significant things, thatââ¬â¢s how he miss huge numbers of his great chance. He can be glad and substance without anyone else. What he believe is significant isn't ââ¬Å"Loveâ⬠,however firm status and dependability. He has a lot of adoration for you. He is a decent speaker, as much as he is a decent audience. At the point when he is with you, he needs to be glad. He comprehend his partnerââ¬â¢s passionate. He gets a kick out of the chance to take a long rest and some of the time being separated from everyone else. In the event that he should be separated from everyone else, make an effort not to upset him. He is a delicate, calm , timid and handily hurt. He needs to feel commendable. He can be frantic and loud, however once he quiet down, he will be that upbeat individual once more. He is anything but a desirous or possessive person, and on the off chance that he feels envious he will conceal it. He has numerous companions of both sex, and he care about his companions. He jumps at the chance to have heaps of companions, so you can not get desirous or, in all likelihood you will free him. He enjoys wonderful things, so if a pretty lady stroll by he will look ,so don't get distraught at him knowing this reality. At the point when he is forlorn or feeling dismal, be near solace him. He doesn't prefer to take advice,so on the off chance that you need him to tune in or to follow your recommendation, you need to go about as a decent example for him first. He loves a happy and a keen lady. On the off chance that you treat him like he is your uncommon individual, at that point he will be that extraordinary individual for you. He will believe you in the event that he is enamored, yet do whatever it takes not to over doing it and ruin him to an extreme. You need to know yourself worth all the time as well. PISCES WOMAN She jumps at the chance to be in a fantasy world than to be truly. She is feeble and touchy when itââ¬â¢s come to ââ¬Å"Loveâ⬠. She can cry if her closest companion is separating, and she can be over energized when her companion gets another sweetheart who is a gorgeous and rich even it is nothing concerned her by any stretch of the imagination. You may be shock to see that she is bashful on the grounds that she is infatuated. Pretty much it will be in Pisces lady. She cherishes little creature and skilled in preparing creatures. She has intuitions and she can think about what will occur straightaway, itââ¬â¢s her inclination. Indeed, even she has a decent intuitions, she can not pick or anticipated her own decision of darling. She can not tell on the off chance that she meet a true person or a single night rendezvous fellow. She jumps at the chance to purchase and pick her own fabrics. She jumps at the chance to dress charming and be adorable. Pisces lady will in general be a gorgeous lady and she has a pleasant skin. Her hands and feet are little and delicate. Pisces lady wants to search for shoes as though she gathers them. She is a hot woman that everybody needs her. Regardless of whether she has a man in her life or not , she will never attempt to over fueled any man. Itââ¬â¢s not even in her idea. She figures man can deal with things better, and she will cause her man to feel that way. She is an agreeable individual, so being with her is simple. She is a certain lady and likes to make individuals who remain with her cheerful. She realizes how to please and how to comfort a man. In the case of something isn't right, she will attempt to make others conviction that itââ¬â¢s must be a direct result of another person, not in view of her affection one. She won't push her man to be aspiration yet to cause him to feel like he ought to be content with the manner in which he is currently. She is content with you for what you are currently. A Pisces lady , in the event that she has an awful youth, she will consistently recall it and it will make her an exceptionally miserable individual. She will feel sorry for herself and feel frustrated about herself. She will in general hurt herself with out knowing it thus defenseless against drugs (genuine medications or simply dozing pills). She has numerous options and you can never advise which way she going to take. In the event that you love her ,, at that point hold her tight in light of the fact that she never knows why she did what she did or what she will do straightaway. An unpredictable character. You may think she is a timid blameless sort and can not hurt anybody, at that point you are incorrect. You may think she is a delicate individual who needs assurance, wrong once more. She has experienced a ton, an extreme treat. She is a visionary and love the word ââ¬Å"Loveâ⬠, so she is the sort who will purchase present for anybody for any event, particularly in the event that it is a present for wedding or a commemoration in any event, for somebody who she doesn't know so well. Be exceptionally cautious if experience passionate feelings for Pisces lady. She can be an all out various individual previously, then after the fact. She can be an edge previously and later a witch, however everybody isn't great, correct? She will be delicate and delicate more often than not, so not to stress. She is passionate and amazingly delicate when she as often as possible got injured. She is the sort who can sob hysterically. She can have a mystery dread inside, when she says she needn't bother with anybody. She gravely needs somebody to ensure her, however now and then she can conceal that feeling by being difficult. She jumps at the chance to conceal her modesty and her shortcoming from her foe. She doesn't prefer to adhere to any fixed guidelines. She can be a decent housewife on the off chance that you realize how to deal with her. Numerous men will request to wed her since she is a 100% lady. In the event that she needs to be sweet, she is a genuine edges.
Tuesday, August 18, 2020
8 Ways to Be a Better Storyteller When Youre Anxious
8 Ways to Be a Better Storyteller When You're Anxious Do you know how to tell a story so that you engage your listener? If you have social anxiety, you might not have much experience telling stories. Your fear of being the center of attention has probably held you back from offering more than a sentence or two at a time. Although you might never become a grand storyteller or have people hanging on your every word, you can certainly learn how to tell interesting anecdotes in the best way to engage your listeners. 8 Ways to Push Through Anxiety to Become a Better Storyteller Try these tips for becoming a better storyteller. Choose the Appropriate Time and Audience Be mindful of who you are telling your story to before you start. Also, think about the timing of when you tell a story. For example, you shouldnt be telling stories with adult content when there are children present. Although you dont want to overthink things and make yourself too anxious about being appropriate, you need to consider these issues as well. Use a Hook to Engage the Listener When you start telling a story, do you begin with boring details? Do you start out describing what you had for lunch that day? Dont be surprised if people quickly tune you out if you dont hook them right away. The best way to engage your listener is to provide a hook that makes them want to know more. You might say something like You would never believe what happened to me today, or I have the craziest story to tell. Draw your listeners in right from the start so that they are waiting for what you have to say. Your job as a storyteller is not just to describe events but to make them interesting enough to be worthy of a story that you want to tell others. Keep It Concise There is nothing worse than listening to someone ramble on with a story that seems to have no end and no point. If you tell these types of stories, you might soon find your audience nodding off. Keep your audience interested and intrigued by sticking to important details and making your story as concise as possible. Use colorful words to convey your message instead of going into excruciating detail. Highlight Emotional Elements Engage the listeners emotions. Whether you evoke happiness, sadness, surprise or anger, eliciting emotions helps to keep the listener attentive. Your story will also come alive if you include emotional elements. Rather than just sticking to the facts, be sure to talk about how you felt and how others felt, as a result of the events that took place. Dont Rush If you have social anxiety, you might be tempted to rush through your story to get it over with. Try to practice telling your story at a reasonable pace. Go slow so that your listeners have time to digest what you have to say. If you arent sure whether you are speaking too fast, try recording your voice or taking a video, or even asking a family member or friend about your rate of speech. Poke Fun at Yourself and Nobody Else Saying funny things about yourself during a story is a great way to make your listeners comfortable. But dont poke fun at those around you. Dont tell stories that make others feel bad about themselves or have to stick up for themselves. Telling a story that gets a laugh at the expense of someone else shows thoughtlessness and selfishness. Vary Your Rate of Speech and Volume In addition to making sure that you arent speaking too quickly, you should also try to vary the rate of which you speak. Speed up for the exciting parts and slow down to add drama. You can also speak quietly or loudly in different parts of the story to add emphasis to what you say. Just make sure that you dont speak so quietly that others have trouble hearing you. Ask Listeners to Imagine Part of your job as a storyteller is to paint a picture for your listeners. Ask them to imagine something specific in your story. Can you picture me... is a good phrase to get you started. Remember that even the greatest storytellers practice beforehand. Dont be afraid to practice your story multiple times before taking it out in public. You will gain confidence and also have a chance to iron out any of the issues noted above.
Sunday, May 24, 2020
English As An International Language - 1155 Words
Introduction English is an international language is it required in most countries. As any language, English has four skills to master it: reading, listening, speaking and writing. It depends on the purpose why you will use English. For example, a researcher or a writer needs to master writing; while a traveler needs to know how to speak to interact. For me I learned to speak Standard English independently applying five strategies which can be used by teachers to teach speaking of English. The way I learned to speak Standard English I learned to speak Standard English at early age because I was motivated to learn it to reach my dream of studying abroad. I was fortunate enough to be sent to an international English school in Saudi Arabiaâ⬠¦show more contentâ⬠¦They all have one direction to speak English appropriately and as much as possible. These strategies are explained briefly below. Firstly, I started talking to tourists and native speakers of English. My city Riyadh receives different nationalities. I used to have friends who speak English. I talked to them practicing my English. I used to stop them while talking so that I confirm the pronunciation of some words. We used to hang out talking in English when I used to take notes of any transcription of difficult words. Practicing English was the easiest way to learn speaking. I remember one of my neighbor was an oil engineer from Britain. She was helping me speak correct English. She was the main factor of my interest to learn it. Secondly, I made the most use of social media to allow myself to chat with as many people from different countries. We talk and some of them correct my misspeaking. Social media was helpful to master speaking, especially when I listen to different accents of English. Through Facebook, Twitter, Skype, Snapchat, Instgram, etc., I chatted to my friends and I read their chat aloud to myself to compare the way they pronounce it to mine. Social media helped me follow events of the world and speak freely in addition to getting enough feedback about what I speak. Thirdly, I took extra classes of English in evening language centers. These classes depended mostly on creating open discussions among learners. From these discussions, the teacher takes notesShow MoreRelatedEnglish Is An International Language1475 Words à |à 6 PagesEnglish is an international language. When you travel to other countries, you can communicate them by using English. Many people are trying to learn English, so the number of students who study English literature or linguistics has been increasing. Learning English literature is a good choice to improve peopleââ¬â¢s English because literature and linguistics are related to each other. Learning a foreign language is not an easy thing. And itââ¬â¢s not just about learning language; itââ¬â¢s about understandingRead MoreEnglish Is An International Language1255 Words à |à 6 PagesEnglish is an international language, and it is one of the foreign languages that many students want to learn. Success in learning English means master not only language skills but also language components. There are four language skill, listening, speaking, reading, and writing. In addition, there are three language components that are equally important to master the language. They are grammar, vocabulary, and pronunciation. Grammar is considered as one of the most important as well as the mostRead MoreEnglish as an International Language5090 Words à |à 21 Pages ENGLISH AS AN INTERNATIONAL LANGUAGE Abstract This paper is intended to raise awareness on the aspects which define English as an international language, by examining the characteristics of an international language, the number of users, how it spread to reach global status, what factors may impede its continued spread and what dangers are involved in the development of English as an international language. Englishââ¬â¢sRead MoreEssay on English Language: The International Language515 Words à |à 3 Pages Language is important because its one of the main ways to communicate and interact with other people around us. It keeps us in contact with other people. English language is an example for the importance of a language because it is the international language and has become the most important language to people in many parts of the world. It is most widely used in communicating around the world, Also it is spoken as the first language in many countries. English is playing a major roleRead MoreTeaching English As An International Language754 Words à |à 4 PagesThe rapid spread of English has inspired many scholars to look into the probability of shifting from traditional ENL (English as a native language) pedagogy in ELT to EIL (English as an International Language (Jenkins 2009; Kirkpatrik 2007; Sharifian, 2009, Matsuda 2012, McKay, 2012). Taken together, the goal of teaching English today from an EIL perspective is to prepare the learners to use English to become part o f the globalized world, which is linguistically and culturally various, and thus bothRead MoreEnglish Is An International Business Language1399 Words à |à 6 Pageslife is proved by the spread of English. Language - the great agent of homogenization, it is the wave on which culture is transmitted. If English becomes the main language of communication, the consequences are obvious: culture of English-speaking countries will be dominant in the world. English is the first universal global language. Although there may be as many people who speak different dialects of Chinese language, as well as English-speaking, nevertheless, English is undoubtedly more distributedRead MoreThe Impact Of English As An International Language2023 Words à |à 9 PagesThe Impact of English as an International Language What happens when a language disappears? Why do languages disappear? These questions might not be commonly asked, despite the fact that a language dies every fourteen days (Rymer). Humans were created with the unique ability to use speech for communication; yet, languages are disappearing as time passes . Crucial to cultures, communication, and society, languages define individuals beyond their native tongue. According to Rymer, from National GeographicRead MoreThe International English Language Testing System1782 Words à |à 8 PagesThe International English Language Testing System (IELTS) is an international standardised test for non-native English language speakers, which assesses English proficiency. This testing system was created in 1980 by the University of Cambridge ESOL Examinations and the British Council and has been picked up, revised and redeveloped into an international assessment by many countries including Australia. For those who want to enroll in universities or w ork as professionals in an English-speaking countryRead MoreIs The International English Language Testing System Reliable and Fair?1491 Words à |à 6 PagesIn the past,large organizations have implemented language assessments aimed to assess learners ability in the use of language in higher education.These high stake tests plays a vital role when decisions made on individual performance and its outcome is considered as a diagnosis of the learners ability.Among these performance, the International English Language Testing System ( IELTS) writing score is considered by most universities a benchmark against learners success in higher education.This hasRead MoreGraduation Speech : An International Student, English Is My Second Language865 Words à |à 4 Pagespast, and answer the following: a) Describe that format you have struggled with in the past. One of the format that I have struggled with in the past is essay writing. There are two main reason for that. First of all, as an international student, English is my second language. Therefore, my poor vocabulary, my grammar, my improper sentence structure, all this factors make me struggled on the exam, and make me did bad compare to others. For example, When I faced an exam that need us to write three
Wednesday, May 13, 2020
John Q The Increasing Price Of Healthcare - 1388 Words
John Q is a movie that discusses a major problem which is the increasing prices of healthcare. It highlights how insurance companies can never tell a client his health defects in order to reduce their expenses, and how they can even turn the client from full-coverage to part-coverage without him knowing. In the movie, this led to heart failure to a child whose parents could not afford the cost of the heart transplant operation. After selling all their possessions, getting donations, and trying every way out, the father resorted to violence and locking up the hospital until his sonââ¬â¢s name gets onto the hearts recipientsââ¬â¢ list (John Q). Is he a hero? Are people who defy the norm to achieve a great endpoint heroes? Heroes have always been known for their courage, but who said that exploiting people and using their rights as building blocks is courageous? If we live in a world where ââ¬Å"the ends justify the means,â⬠we will be living in a jungle where people go arou nd destroying, lying, cheating, or killing if they have a cause. The ends do not justify the means even though the people who consider themselves ââ¬Å"heroesâ⬠can be seen anywhere today: with you at work, among our children in schools, in sports, in businesses, in the field of medicine. Even some prostitutes consider themselves ââ¬Å"heroesâ⬠. Today, we know people who lie in their CVs by including a job or position that they never held, or adding a degree that they never acquired. They know they have what it takes to get the job,Show MoreRelatedArgument for a National Health Care System Essay4364 Words à |à 18 Pagesof every community in every state and territory determines the overall health status of the nation. It has now become clear that our economy in terms of healthcare insurance is not healthy; the healthcare system in the United States spends 1 cent of every healthcare dollar in the prevention of diseases and 99 cents on the cure. Our healthcare system is the most expensive and yet arguably among the least cost effective in the developed world. Despite the highest per person health care spendingRead MoreThe Development and Expansion of Medtronic, Inc.589 Words à |à 2 Pagesand CEO of GE Healthcare Systems and a Senior Vice President of General Electric. He proudly presents three facts: first, in fiscal year 2013, 38% of revenue came from products introduced in the past three years. Secondly, a personââ¬â¢s life is improved by a Medtronic product or therapy every 3 seconds. In fiscal year 2013, Medtronic has helped improve the lives of more than 9 million people from all over the world. And third, Medtronic has had 36 consecutive years of increasing cash dividendsRead MoreMathematical Modeling and Pharmaceutical Pricing: Analyses Used to8639 Words à |à 35 PagesAbstract. In the face of significant real healthcare cost inflation, pressured budgets, and ongoing launches of myriad technology of uncertain value, payers have formalized new valuation techniques that represent a barrier to entry for drugs. Cost-effectiveness analysis predominates among these methods, which involves differencing a new technological interventionââ¬â¢s marginal costs and benefits with a comparatorââ¬â¢s, and comparing the resulting ratio to a payerââ¬â¢s willingness-to-pay threshold. In thisRead MoreA Probabilistic Location Model for an Emergency Medical Service System1179 Words à |à 5 Pageshave access to appropriate healthcare, or since healthcare is provided in a way that is bewildering or inefficient. Consequently, there exists a large gap between the science and the practice of healthcare. This study is dedicated to enlightening healthcare through reducing the delays experienced by patients. One aspect of this objective is to help improving the flow of patients with the purpose of reduce experiencing unnecessary waits as they flow through a healthcare system. Another aspect isRead MoreEssay on The Merger of Two Competing Hospitals: A Case Study3361 Words à |à 14 Pagesresults in blending of identities and the creation of a single succeeding firm. (Hicks, 2012, p 491). Mergers in the healthcare sector, particularly horizontal hospital mergers wherein two or more hospitals merge into a single corporation, are increasing both in frequency and importance. (Gaughan, 2002). This paper is an attempt to study the impact of the merger of two competing healthcare organization and will also attempt to propose appropriate clinical and managerial interventions. Background BasedRead MoreEssay on Market research on changi hospital5416 Words à |à 22 Pagespatients; they are consumers of hospitalsââ¬â¢ healthcare services, and they make the actual choice of where to seek for medical treatment. However, the reality that measures to build physical facilitates equipped with medical equipment and a pipeline of qualified healthcare professionals in the healthcare industry are not put in place sufficiently long to meet the high demand for healthcare needs, especially for the aging population, has resulted in an increasing voice of dissatisfaction on medical servicesRead MoreHospitals And Integrated Delivery Networks2757 Words à |à 12 Pagesfor-profit hospitals, not-for-profit hospitals began to unite and form IDNs to reduce costs. Over time, new healthcare reform measures were causing fundamental changes in reimbursement for services to hospitals and IDNs. Consequently, healthcare providers had to establish financial stability. This opened the door for third-party logistics providers (3PLs) to establish a strong presence in the healthcare industry. 3PLs? offered solutions to mitigate transportation and supply chain expenses that streamlinedRead MoreEmanuel Medical Center Situational Decision Analysis47698 Words à |à 191 Pagesto Strengths Appendix N: Value Chain Competitive Disadvantages Relative to Weaknesses Appendix O: Strategic Implications of Strengths and Weaknesses References Decision Analysis Decision Analysis Appendices Appendix P: Directional Strategies Appendix Q: Adaptive Strategies Appendix R: Market Entry Strategies Appendix S: Strategic Positioning Appendix T: Value-Chain Funcations References 1 2-11 12-13 14-17 18-29 30-36 37-50 51-60 61-66 67 I-VII 68-74 75-81 82-86 87-91 92-95 96-105 VIII-XV 106-109Read MoreFinancial Position Of Hikma Pharmaceutical Plc And Glaxosmithkline Plc3479 Words à |à 14 Pagesregions in order to better understand the performance of both firms. The report will then provide a financial ratio analysis of both firms in order to determine with certainty the best firm for investments The economic pressures including global crisis, price rise and increased rate of inflation and the general instability in the Eurozone affect both firms. The social, political and economic factors have a direct impact on the operating activities of both firms as well as their long-term growth decisionRead MoreConsumer Behavior Towards Online Shopping18477 Words à |à 74 Pagesconsumers, we must identify various segments which will enable us to make comparisons. Problem definition ââ¬Å"An increasing number and variety of firms and organizations are exploiting and creating business opportunities on the Internetâ⬠. Statistics indicate the rapid growth in the field of virtual shopping. With this emerging field of shopping the interest of marketers is also increasing in studying what actually motivates consumers to shop online. Fierce competitions among online sellers have forced
Wednesday, May 6, 2020
Tradition v.s Common Sense Free Essays
Traditions are a very Important aspect of human life. They are seen as another way of life. Many traditions teach things of value to children, things which parents hope will be passed on to future generations. We will write a custom essay sample on Tradition v.s Common Sense or any similar topic only for you Order Now In many societies however, traditions have taken over the common sense of the people. Nowadays, humans blindly follow traditions, not knowing or even acknowledging what they are really doing. Whether It Is a celebratory tradition or a tradition that has been followed since ancient times, unmans will not question the motives behind it; they will just continue to follow it. In the short story ââ¬Å"The Lotteryâ⬠by Shirley Jackson, villagers blindly follow their annual tradition, one that claims a life every year. All the villagers take part in this event knowing that there will be death yet no one dares to stop and question It, Even when some people do stop and question the reasons that began the tradition, they will not do anything about it because it is a tradition that has been followed countless and they do not want to be the only ones to question it or even worse, not follow it. This shows that human beings will tolerate acts of evil and Injustices In traditions, making them unable to step out of that circle and see what is really going on because of their preference of tradition over common sense. It does not matter if the tradition FIFO Traditions have been around for thousands of years, even before civilized human life began. They have been performed all over the world, in all points of time. In the overview by Joyce Moss and George Wilson, it is explained that ancient cultures believed sacrifices were necessary to benefit the community. In fact, during ancient times a tradition similar to ââ¬Å"The Lotteryââ¬â¢ was such ââ¬Å"a highly regarded mean of decision-making that eventually most civic matters were resolved by. â⬠Joyce Moss George Wilson) This is because traditions were among the main parts or sections of ancient human life. Even now, traditions are still a big part of human life. Many traditions around the world are a huge thing for humans. They will make special foods, decorations, and even rituals. However, many of these traditions are performed without thought. Many traditions are followed because it has been done before, no one has questioned it before, and so there is no reason to stop it now. In ââ¬Å"The Lotteryââ¬â¢ one can analyze that the original meaning and aspects of the tradition have indeed been lost and that the tradition is followed Just because. The analysis made on study mode suggests that ââ¬Å"Substituting slips of paper for chips of wood, a recital prior to the lottery, and a salute to address each personâ⬠are some of the aspects that have changed prior to the original lottery, the first one that began everything. (Analysis of the Tradition in Shirley Jacksonââ¬â¢s ââ¬Å"The Lotteryââ¬â¢) It also mentions that the actual tradition has remained a routine. This leads to the conclusion that the lottery is no longer continued because of the tradition, but because it has been done for so long it Just feels right to continue to follow it. In many societies, rituals are part of the traditions. Many believe these rituals are performed because of religion or a similar idea. What people do not know is that not all rituals are needed or performed because of religion. Many rituals are Just performed because of tradition. It does not matter if the ritual is harmful and has a active impact on society; many societies will still perform them Just to keep the tradition going. The short story, ââ¬Å"The Lotteryââ¬â¢ by Shirley Jackson, shows a perfect example of this. The people of the town still perform the ritual because of the tradition held every year. They do not care if someone they love or care for dies; they just want to follow the tradition. Even the own family members participate in the ritual, which is stoning one of their own family members to death. These types of rituals are incredible acts of evil but humans still participate in them. In the last section of the overview by Jennifer Hicks, she explains very thoroughly the tradition of stoning. In it she explains that it was a standing ritual. She does mention that the ââ¬Å"original paraphernalia for the lottery has been lost long ago. â⬠(Hicks) There is a part in the story where old man Warner stated, ââ¬Å"Lottery in June, corn be heavy soon. â⬠This refers to human sacrifices benefiting the community with food, which is something that by the time the story takes place, which is around the 1700 to sass, should be known that it is not real. So why do they continue to do this? It is the simple reasons of following a tradition. There are many concerns on why human beings follow traditions that are inhumane instead of using their common sense. Most of the issues are due to the fact that many rituals followed by humans consist of bloodshed or even death. In many societies, traditions play a big role, causing more and more people to be a part of them. The main dilemma is why people accept traditions that sense that traditions that involve bloodshed and death can be no good to societies, especially societies filled with children. Traditions like these will only poison the minds of the young with the idea that a tradition must be followed no matter what. The reason people do not stop them is because they do not want to stand out. In the book ââ¬Å"Shirley Jacksonâ⬠by Friedman Lineman, it explains that Shirley Jackson was new to a small town when she moved. She did not really know anybody so she did not participate in the townââ¬â¢s traditions. This caused other towns people to look at her weird, like an outsider. This can reflect on her short story of ââ¬Å"The Lotteryââ¬â¢, in which the analysis can be made that Mrs.. Hutchinson was an outsider, not so much of Ewing new but the type that does not do what everyone else does, in this case, the tradition of the lottery. It is clear that these traditions have taken over the common sense of the people. Now, people do not think before acting. They Just follow traditions to the letter. They do no stop to think about their traditions and if they are beneficial or plain out dangerous. They Just do not want to stand out; they want to be the same as everyone else. It is around these thoughts that the main concern revolves around. Humans will argue that traditions are needed when the reality is that they are not. They have gotten surrounded so much by traditions; it is like a second language to them. The short story ââ¬Å"The Lotteryââ¬â¢ by Shirley Jackson explains how human beings in the village have been blinded by a tradition, which is the lottery. With careful analysis, it is easy to spot all blind actions carried out by the villagers. Everybody seems nice and Joyful throughout the story until the very end. ââ¬Å"It seems as though Jackson is making a statement regarding hypocrisy and human evil. â⬠(Analysis of the Tradition in Shirley Jacksonââ¬â¢s ââ¬Å"The Lotteryââ¬â¢) What Shirley Jackson wants us to realize y writing this story is that people are so blinded by traditions; they might kill someone thinking it is alright. Shirley Jackson uses ideas similar to these to suggest that there is an underlying evil and weakness in human beings. The village, having performed such an act for so many years, continues on with it, with no complaints or questions being asked, and the main purpose being to carry on the tradition. In the story, it states, ââ¬Å"Thereââ¬â¢s always been a lottery says Old Man Warner. ââ¬Å"Nothing but trouble in that,â⬠he says of quitting the event. (122) However, almost all the villagers how some type of anxiety or fear toward the tradition. Comments like ââ¬Å"Donââ¬â¢t be nervous Jackâ⬠(122) and ââ¬Å"Get up there Billâ⬠(123) indicate that the people may not be entirely comfortable with the lottery. Yet everyone still goes along with it. Nobody openly expresses or shows their fear toward the lottery. Shirley Jackson may be trying to show the reader that many individuals are not strong enough to go against or stand up to their disapproval for the fear of being rejected by their own society. Instead, the villagers will continue to risk not only their lives, but the lives of their Emily members as well. She makes suggestions that human beings are not always who they seem and can turn their back on you at any time for the sake of their beliefs, or in this case, tradition. Throughout history, humans have made the choice to choose their traditions over their common sense. They do not think of the effects that will be caused because of their actions. Nowadays, people in societies continue to follow traditions or ââ¬Å"trendsâ⬠side to watch an argument, accident or incident, rather than stepping in and doing something about it. They do not step in because they do not want to stand out in front of everybody else; they do not want the spotlight on them. They are frightened that they will be rejected later on. It is the same thing with traditions. Human beings do not care if there is death in the tradition, they will continue to follow it as long as they do not stand out and are not rejected or looked down on. This shows that human beings will tolerate acts of evil and injustices in traditions, making them unable to step out of that circle and see what is really going on because of their reference of tradition over common sense. People need to stop and think about the effects caused by traditions instead of Just blindly following the traditions of their ancestors. If this is not stopped, future generations will continue to make blind choices as well, due to the lack of common sense. Works Cited ââ¬Å"Analysis of the Tradition in Shirley Jacksonââ¬â¢s ââ¬Å"The Lotteryâ⬠. â⬠Studded. Com. Studded. Com, 2008. Web. 2008.. Friedman, Lineman. Shirley Jackson. Boston: Twenty Publishers, 1975. Print. Hicks, Jennifer. ââ¬Å"Overview of the Lottery. â⬠Short Stories for Students. Detroit: Gale, 2002. How to cite Tradition v.s Common Sense, Papers
Tuesday, May 5, 2020
Application and Skill Development â⬠Free Samples to Students
Question: Discuss about the Application and Skill Development. Answer: Introduction Coca Cola is one of the leading and most famous companies. It has a huge market and has been in the industry since 1886. Coca Cola thrives for the next ten years and beyond, they understand their forces and trends that will shape their business in the future in order to move swiftly to prepare what is coming next. Their mission is stable, permanent and durable. This declares the purpose of the company as it serves their decisions and action to make a difference and create a value for the company, to inspire peoples moments of happiness and positivity and also the main mission is refresh the world with their drink (De, 2013). There vision serves as their framework for their guides and roadmap which describes and guides every aspect of their business that they need to accomplish in order to continuing achieving, quality growth and sustainable power. They want their employees to be comfortable and give the best work and be inspired, they want to bring a portfolio of quality beverage bra nds which anticipate and satisfy peoples needs and desires. Another important vision of this company is to nurture a winning network of customers and suppliers, which together they create mutual and long-term value. They also want to maximize long-term return to shareowners while being mindful of their overall responsibilities and the company wants a fast-moving and highly effective organization. Coca Cola had a long and eminent history of marketing success. Its an old company and therefore in the past it had different sets of strategies. Its advertising is much of what has made the brand the powerhouse that it is today. However they have taken various wrong steps like introducing the New Coke, which failed badly in the market. New coke came in the market when the company decided to terminate the most popular soft drink and replace it with a formula. New coke was a huge brand failure of Coca cola brand (Lussier Achua, 2015). The competition in that time was close between Pepsi and Coca cola and even decades prior to the launch of New Coke. In the past their strategies mostly depended on their consumers and share holders as the concept of social media was not there in those times. Their strategies mainly reflected on their advertisement and billboards. However as Pepsi repositioned itself as a youth brand, this gave their older customers to Coca Cola, but Pepsis sweeter formu la became a hit. Coca learned that marketing is much more than the product itself. For instance when the advertisement of New Coke when it came on the TV it ran with an old man sitting on a park bench staring at the can in his hand, and he said they changed my Coke, it was said in clear distress, further he said I cant believe it. This strategy failed as it demoralized the new old customers. (Johnston Marshall, 2016) Earlier their strategies were to clone the rivals which went wrong, the market research was not clear, they believed in marketing is a battle of perception, not product. Current Strategies Coca cola is running in 200-plus nations and each of those nations plays an important role in their growth plan. Their main strategies is to focus on the driving the profit growth and revenue, they segment their revenue growth across the business in their varied type of market. Coca colas market primarily focuses on increasing volumes, keeping affordable beverages and strengthening the foundation of the future success (Reilly Hynan, 2014). They struck a balance between pricing and volume. Their strategy in segmentation has proved to be a hit. Another strategy of theirs is that they invest on their brands and business. At present they are focusing on investing and expanding their brand portfolio. They spend a lot on advertising media by more than $25o million, to give more impactful and stronger ads. Earlier they introduced New Coke and to an extend thy tried to copy Pepsi, but now they are more independent in their ideas like Diet Coke, Coca Cola Life and Coke Zero. Their brand stra tegy was to tell their consumers that now they have an option to choose between Coca-Cola which has calories, to move to fewer calories or no calories. By giving this choice to each individual it became refreshing ideas (Holt, 2016). Journey of Coca-Cola Strategy It is obvious by the previous report that how their strategies have changed through years and with that the growth and development of the company also increased. They became more efficient, they took steps to rebuild their growth momentum, and they invested more for better marketing and also amplified their financial flexibility. These resulted in the increment of their productivity and efficiency while reducing the costs. Overall they were able to get more than $600 million in the improvement of productivity that they used to invest further in their business and brands and also to give back their shareowner. They have simplified their company with time and strategized according to their preferences and taste, which coupled with new innovations in the supply chain and retail landscape, with empowered employees that win the marketplace. They took new steps to reshape the companys business and refocused on their core business. Today they have more than 500 brands, which include juices, juice drinks, coffee, tea sports drink, enhanced hydration and sparkling beverage (Dawar, 2013). They have introduced different typed of vending machines which also attracts the customers. This shows the growth and development of the company with its change in strategy from the past to present. To understand the growth and development of the company it is very important to analyze the companys strength, weakness, opportunities and threats. Coca Cola has an implausible brand identity. This brand name is a home name for millions around the world. The valuation of this company is around 79.2 billion dollars, this valuation includes, numerous factories, brand values and assets spread across the world. It also includes the vast global presence of the company which means the company is presented in 200 countries across the world. It also has the biggest market share. They have a strong customer loyalty and the taste of Coca cola makes it easy to identify and hard t find a substitute for their customers (DuBrin, 2015). They have the largest distribution of network which is another huge strength of theirs. There market demand is very high, has a successful distribution of network. One of the main weaknesses is their competitor Pepsi. Even though Coca Cola seems to be leading, but it could win the market completely if Pepsi was not there on their way. Another important factor is the low product diversification; Pepsi has expanded into producing snacks segments with products like Kurkure, Lays, but Coca cola is missing from that segment. People have become concerned with diabetes and obesity. Coca cola is a major carbonated drink manufacturer which can cause obesity. Opportunities Coca cola can create their own products and can diversify their present offerings. They already have their brand identity, customers and manufacturing evaluation to back this up. Coca cola is present in 200 countries, but however they could focus more on moving into developing countries which has more humid characters. These countries will welcome Coca Cola more than because of their climate condition. Coca Cola has a presence in the packed drinking water segment through Kinley, hence Coca Cola should focus on the expansion of Kinley as a brand and take up to Bisleris trust level. They should also keep a check on their supply chain as their business is hugely based on the distribution and transportation. Coca Cola needs to focus on the marketing of the product portfolio to get acceptance in the market. However Coca Cola has made several expenses to launch these products in order to increase the sale which will help revenue of Coca Cola. Coca Cola was alleged of using pesticide in their water; however the water is also becoming limited because of their climate change. Coca cola will need plenty of water in order to build their empire. Coffee chains like, Caf coffee Day, Starbucks are on the rise. These are often considered to be a competition of Coca Cola. STRENGTH Valuation of the company, Brand Equity, Huge Global Presence, Biggest Market share, Superb marketing strategies, Loyalty of the Customer, Network Distribution. WEAKNESS Competitions, Diversification of Product is low, Heath beverage absence, Management of Water OPPORTUNITY Diversification, Developing Nations, Packaged drinking Water, Improvement of Supply Chain, Lesser Selling product in the Market. THREATS Indirect Competitors, Raw Material sourcing. PESTLE Analysis Coca Cola are distributed in 200 countries. These countries have varied cultures, customs, desires and tastes. However Coca Cola has updated from before and has updated its products by producing new flavors to accommodate their customers. They have more that $80 billion worth equity. However people are looking for healthy drinks these days but Coca Cola is taking minimum efforts to move in that direction. Coca cola distributes the majority of its products in good cultured countries. Therefore they meet the demands of these customers, for instance in Japan they created 30 alternatives flavors to attract the Japanese consumers. They are making similar efforts in China. However in America they are more focused on their health, therefore there replacing sugary drinks for waters and teas as these drinks are better for their health. In the figure below, the amount of coca cola consumed in the US has experienced a firm decline in the past 15 years. Machinery has helped Coca Cola to manufacture better and higher quantity of products. Coca Cola has its factories in Britain with top machineries that ensure fast delivery and the development of quality of product. With the change in the society, the social media also plays a huge role in the growth of Coca Cola. It helps the company to connect better with its audience and introducing picture of the bottles with their mane on it. The pictures are given on all the social media sites like, Facebook, Instagram and many more. Coca Cola holds all its rights related to their business, including future and past developed products with a original process. Environmental Factors Water is dominant factor for Coca Cola and it cannot function without it, in that case if the climate changes then the company will face a huge loss. Though this will also hamper their competitors as well, but because Coca Cola is a soft drinks company, with the accessibility of water, the company will suffer a huge loss. Coca Cola has to adhere to environmental laws as they manufacture their products (Coleman, 2013). Therefore they depend a lot on environment. They also take advantage of the places that has humid climate as people prefer cold drinks in order to cool down. Coca Cola has a very effective leadership and there can be no replacement for their strategic thinking and relentless and tireless execution. They have transformational leadership, as there can be no alternative for retaining and attracting the best people to lead and create a dynamic environment for them. Nothing can be more effective than transforming leadership, as it changes as per the necessity of the organization as well as the change in the society and the needs of the consumer and the stakeholders. Coca Cola has achieved this by formulating a clear and compelling vision, by getting their system aligned behind it b y continuously executing and communicating with the outer words. Their employees are enthusiast in nature and has worked very hard to help the company to reach the position where it now. This leadership has helped the company to harness new wealth, new beverage requirements and new innovations to accelerate growth and create the worlds most respected consumer goods system. This new wave and adapting new techniques and innovation has helped the company to grow, therefore this leadership has helped the companys employ to align behind the vision of the companys growth (Ayub, Muhammad Hanan, 2013). Conclusion The Coca Cola Company has come a long way with the above mentioned strategies, vision, mission and analysis. The company has proved its standard and has developed a close leadership with its franchisees based on the mutual concern of equality. This report will help to analyze the position of the companies and will help to measure the exact growth of the company. References Albert, P. J., Werhane, P., Rolph, T. (2014). Introduction. InGlobal Poverty Alleviation: A Case Book(pp. 1-11). Springer Netherlands. Ayub, A., Adeel, R., Muhammad, S. A., Hanan, I. (2013). A conceptual framework on evaluating SWOT analysis as the mediator in strategic marketing planning through marketing intelligence.European Journal of Business and Social Sciences,2(1), 91-98. Coleman, J. (2013). Six components of a great corporate culture.Harvard Business Review,5(6), 2013. Dawar, N. (2013). When marketing is strategy.Harvard business review,91(12), 100-108. De Mooij, M. (2013).Global marketing and advertising: Understanding cultural paradoxes. Sage Publications. De Mooij, M. (2013).Global marketing and advertising: Understanding cultural paradoxes. Sage Publications. Doh, J. P., Quigley, N. R. (2014). Responsible leadership and stakeholder management: Influence pathways and organizational outcomes.The Academy of Management Perspectives,28(3), 255-274. DuBrin, A. J. (2015).Leadership: Research findings, practice, and skills. Nelson Education. Grant, R. M. (2016).Contemporary Strategy Analysis Text Only. John Wiley Sons. Holt, D. (2016). Branding in the age of social media.Harvard business review,94(3), 40-50. Johnston, M. W., Marshall, G. W. (2016).Sales force management: Leadership, innovation, technology. Routledge. Johnston, M. W., Marshall, G. W. (2016).Sales force management: Leadership, innovation, technology. Routledge. Ling, X. (2017). Customer Relationship Management: Case study Coca-Cola Company. Luippold, G., Rummel, C., Storti, T. (2014).U.S. Patent No. D709,722. Washington, DC: U.S. Patent and Trademark Office. Lussier, R. N., Achua, C. F. (2015).Leadership: Theory, application, skill development. Nelson Education. Moodie, R., Stuckler, D., Monteiro, C., Sheron, N., Neal, B., Thamarangsi, T. Lancet NCD Action Group. (2013). Profits and pandemics: prevention of harmful effects of tobacco, alcohol, and ultra-processed food and drink industries.The Lancet,381(9867), 670-679. Northouse, P. G. (2017).Introduction to leadership: Concepts and practice. Sage Publications. Reilly, A. H., Hynan, K. A. (2014). Corporate communication, sustainability, and social media: It's not easy (really) being green.Business horizons,57(6), 747-758. Van den Driest, F., Weed, K. (2014). The ultimate marketing machine.Harvard Business Review,92, 54-63. Williams, C. (2015).Effective management. Cengage Learning.
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